Seeing the invisible
Navigate around a product and use the tablet as a window to demonstrate its core technologies through overlaid animation and dynamic visualizations.
e.g. Sneakers can have their materials and technologies demo’ed through overlaid animations.
e.g. Looking into a car and seeing its engineering and under the hood working.
Space as a canvas
If you can ‘read’ space you can also write to space.
Users can not only see customized content in space but also use the space as a canvas to create and leave their own marks.
e.g. Imagine leaving product reviews literally attached to the product in the retail space.